Nov 7, 2016
Top 10 Tips for Small Business Saturday
by Casale Jewelers, SI SBDC, and the SI Chamber of Commerce
Become a Neighborhood Champion!
Sign up by November 11th to receive your own Shop Small Kit
Get Other Business Owners Involved
Go Social
Promote deals, incentives, inventory, and in-store events through email marketing and social media (Facebook, Instagram)
Get Found on Mobile
Make sure your website is mobile optimized & your shop is “on the map” with Google
Make Customers Want to Stop and Shop
Encourage your customers to “Shop Small, Save Big”
Remember Existing Customers
Don’t Beg – Show Appreciation
Give Customers a Reason to Come Back
Plan in-store events and create giveaway bundles
Extend Your Hours
Have Fun!
Think Big, Shop Small
Do you have different marketing strategies that work for your small business?
Let us know! Send an email to sbdc@csi.cuny.edu
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